Unveiled: new Merc E-Class at Geneva

And it’s the first time we’ve really had chance to really examine those controversial looks in the flesh.

GALLERY: new Mercedes E-Class in pictures

So what’s the verdict? Well Mercedes has certainly tried everything to give the E-Class a distinctive and more dynamic new look. And after the initial shock there’s much to admire in the new model, even if the back end does look rather Lexus like – bizarre given the Japanese firm has traditionally tried to look like Mercedes!

 

The coupe version of the E-Class is also making its debut here and looks very sleek and appealing. It’s also – according to Mercedes – the most aerodynamic production car in the world and proves you don’t need dumpy Toyota Prius looks to have fuel-saving low-drag bodywork. Mercedes deserves a prize for this alone.

Merc’s super exclusive Maybach offshoot is also here on the stand and debuting its latest new version – the Zeppelin. Reviving a name applied to Maybach’s 1930s luxury leviathans, the new one will be made in a limited run of just 100. Which, given recent sales, could seem a little optimistic. 

 

Regardless, Maybach has squeezed yet more power from the 6-litre twin-turbo V12, which now boasts an astonishing 640hp and 737lb ft of torque. A unique two-tone finish, ‘dark shadow’ 20-inch wheels and – naturally – a decadently luxurious cabin complete the package, a unique perfume atomiser included on the options list. The 62 Zeppelin is yours for 560,000 Euros.